MarchTwentyTwo | Brand Identity Design

White tag on colorful floral fabric reading “Maui Waui”
Red woven basket with a lid and hanging tag on a white background
Framed black floral print with a round “March Beauty Box” label in the center.

MarchTwentyTwo | Brand Identity Design

In 2014 my business partner Laura Piera and I decided to create a textile design studio called MarchTwentyTwo. Laura lives in Barcelona and I live in Melbourne and both of us were born on that date.


LOGOTYPE DESIGN


I wanted to create a logotype that viasually represented our personality, energy and vibrancy, expressed through high contrast, bold and rounded edges.


SWING TAGS


I came up with the tagline "the best quality goods always make you happy" to be featured on our swing tags, also displaying my own custom font design with the same name MarchTwentyTwo.


ORIGINAL FRAMED TEXTILE ARTWORK


Once the vector logotype design was approved, I created a hand-embroidered version of the logotype to be displayed along a custom textile design which we framed.


2 x limited edition scarves


Under our own label, we designed and produced 2 limited edition scarfs called Marimurtra and La Lió. Additionally, we produced hand-made cotton baskets like the one displayed above.


website design & social media presence


Our label closed down in 2017 due to Laura having a baby and shifting priorities. You can check our Instagram feed here.


Services

Brand identity design
Logotype design
Swing tag
Business card design
Website Design
Product development
Social media development

Industries

Luxury
Fashion
Homewares

Credits

Art direction: Maria Montes
Co-founders: Maria Montes & Laura Piera
Fashion label: MachTwentyTwo