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Flamingo Print | Menswear Collection

In 2015, I collaborated with Ema Hewitt designing a textile print design for her very first SS14/15 Collection for her Australian menswear label called HEW.

Ema commissioned this print based on the idea of combining geometric elements with birds. She provided a first colour palette and I created a second colourway. The briefing also required to create a pattern design that could be scaled to 30% of the original size to use it as a finish detail inside the rest of the garments of the collection (inside of shirt collars, shirt cuffs and waistbands).

The translation from the vector files to the shirts is great and the garments look fantastic.